A team of digital strategists and AI engineers with 20+ years of experience, specializing in Generative Engine Optimization
Not an agency. AI visibility engineers
We understand how AI systems work from the inside, and use this knowledge for your business
Updated: April 2026
Technology and consciousness
Our name is not random. Merkaba in sacred geometry is the Flower of Life, a structure from which all forms of the Universe unfold. Two counter-flowing streams of energy, creating balance and harmony.
We see the same structure in the world of AI. Behind every ChatGPT response lies invisible geometry: knowledge graphs, source authority, semantic connections. Most businesses see only the surface - the text of the response. We see the architecture that formed it.
This same principle of duality is embedded in our geography. We work from Turkey - a country that has connected East and West, Europe and Asia, analytics and intuition for millennia. Just as the Flower of Life unites opposites into a single structure, we unite markets, languages and cultures into a unified GEO strategy for our clients.
Analytical thinking and intuitive understanding of systems. Technology and consciousness. Not against AI, but in harmony with it.
Why Merkaba
Merkaba Digital was born at the intersection of two worlds: 15 years of experience in digital strategy and a deep understanding of how AI systems work.
When the search landscape began to change radically in 2024-2025, we saw a gap: companies were spending millions on SEO but remained invisible to AI. ChatGPT, Gemini, Perplexity - all these systems formed their recommendations by different rules than Google. And almost no one understood exactly which ones.
We did. Not from marketing reports, but from real engineering work with LLMs, structured data and AI architecture. That's how Merkaba Digital was born - an agency that doesn't just optimize content, but engineers visibility at the data level.
What sets us apart
Engineering approach to AI
We don't guess how LLMs work. We work with APIs, structured data and citation algorithms at an engineering level. Our strategies are based on mechanics, not guesswork.
15+ years in digital strategy
From first SEO campaigns to managing development and launching AI automations. We've been through every search evolution and know where the market is heading. This is not our first "era transition" - but perhaps the most significant one.
Proprietary tools
Our own AI visibility monitoring platform, built on a production-grade AI stack. Automation that no traditional agency offers. Your personal dashboard with real-time data.
Measurable results
Every action is tied to specific KPIs. No vanity metrics. AI Visibility Score, mention count, position in responses, sentiment - everything is transparent, everything is in the dashboard, everything is under your control.
Team
Behind Merkaba Digital are strategists, engineers and analysts united by one idea: a business must be visible where decisions are made. And in 2026, decisions are made in dialogue with AI.
Our team is assembled from different worlds: SEO veterans with a decade of experience, AI automation developers, structured data specialists and content strategists who have worked with markets from Western Europe to the Persian Gulf, from Southeast Asia to the CIS.
We don't hire generalists. Each team member covers their zone of expertise. Together we cover the full cycle: from technical audit to content production, from entity building to real-time monitoring.
Four continents, dozens of markets, one approach - strategy based on data, not guesswork.
Costa Fofanoff
Founder & GEO Strategist
Founded Merkaba Digital at the intersection of two competencies: 15+ years in digital strategy and engineering understanding of how AI systems form responses.
Built the proprietary AI monitoring platform from scratch. Developed the GEO optimization methodology based on work with LLMs, structured data and citation algorithms.
Before GEO: digital marketing leadership in the medical sector (15+ years), product management, blockchain projects and crypto analytics, launching a real estate agency in Turkey, AI automations. Industries: healthcare, real estate, fintech, e-commerce and more.
years in marketing and strategy
AI systems monitored - and growing
queries in every audit
languages supported (EN, RU, TR, AR)
How we work
Data-driven, not opinion-driven
We start with data, not assumptions. Every audit is hundreds of checks on real queries in real AI systems. Decisions are made based on what works, not what "should work".
Transparency, not a black box
You see everything: every query, every AI response, every change in visibility. Your dashboard is not a pretty picture for a report, it's a working tool reflecting reality.
Long-term value, not quick hacks
We build fundamental AI visibility that grows over time. No gray schemes, no manipulation - systematic work with authority, content and data.
We work with any niche
GEO strategy adapts to the specifics of each industry - from the set of queries to the presence platforms
FAQ about Merkaba Digital
Ready to become visible to AI?
Start with a free audit - we'll show you what AI says about your business today, and what can be changed
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